C3 Richmond Web + Strategy: Copeland Casati Media

Chris Dovi, Fall Guy.

noreply@blogger.com (Copeland) — Thu, 18 Feb 2010 18:45:00 +0000

If only I had waited to send my updates yesterday... then I could have mentioned the Style Weekly / PR / Fired Reporter snafu.
*SIGH*... (files nails...)

Now, for someone who was just last summer called ugly words by the editor of Style in an email that cc'd other staffers (because I asserted that a ReTweet with no contradictory commentary implies endorsement of that content you are then spreading to followers), I have to say I found it ironic that that same editor who sent me those ugly emails (and had no professional repercussions for it) was the same person who, in this article, released the statement saying,
"disparaging language 'violated the core values we hold sacred...' ".

Read the reporter's email and the PR firm's take on it:
http://www.goldmanandassociates.com/2010/02/reporters-obscene-e-mail-reveals-societys-prejudice-against-the-disabled/comment-page-1/#comment-238

Sooooo... let's look at the issue.
The PR firm pitching to the Style Weekly reporter sells their client as a BLIND motivational speaker.

YET takes offense when the reporter refers to the client as blind in his email, after weeks of the PR firm bugging the reporter about what they refer to as their BLIND motivational speaker client....?

Curious:
So it's ok to be called a blind motivational speaker but not ok to be called a blind jerk?
What do you think?

I think the reporter's publication let him be the fall guy.
Nice.

In the meantime... ponder this:

Thanks for listening…

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati.

Facebook Twitter Google Profile Posterous

C3 Richmond Breaks It Down: Technology was A-Buzz With Buzz This Week.

noreply@blogger.com (Copeland) — Wed, 17 Feb 2010 18:34:00 +0000

Technology was A-Buzz With Buzz This Week.

Read about the Buzz controversy:
- Why Google Buzz Isn't Buzzworthy: (GREAT article) http://itmanagement.earthweb.com/article.php/3864381/Why-Google-Buzz-Isnt-Buzzworthy.htm
- Excuse the language, but this blog exemplifies what Google did not consider: An abused ex-wife's legitimate case and reaction on why this is so wrong.
- Shortly after: "Google tweaks Buzz social hub after privacy woes" http://m.apnews.com/ap/db_16036/contentdetail.htm?contentguid=5Dpkfd68
- Is Google Microsoft? http://m.guardian.co.uk/?id=102202&story=http://www.guardian.co.uk/technology/2010/feb/14/google-gmail-buzz-john-naughton
- And, just in case: How to Do Everything in Google Buzz (Including Turn It Off) http://j.mp/cxNjiA
I was interested in the Winter Olympics as a case study regarding its use of new media:
- Here's a list of all US Olympic athletes on Twitter: http://bit.ly/9J2baa
- Foursquare continues to gain ground, and big media recognizes its value: The New York Times and Foursquare Partner for the Olympics http://bit.ly/cXPPah http://bit.ly/recom
Forrester Research, a technology and market research company, sparked debate with its new employee blog policy.
- Here's why limiting employees’ online presence is a big mistake in journalism and elsewhere http://bit.ly/b4BTIl
- What you can learn from Forrester's new blogging policy? http://bit.ly/9dApoC
Foursquare user? Embracing the "Hey Look At Me" on Buzz? Well, here's a good point to consider for all you public braggarts: http://pleaserobme.com/why
FACEBOOK FAN PAGES: Has one of your employees set up your facebook Fan Page? (**This is also to note for advertising / web agencies where clients ask for you to create their fan page:) http://tinyurl.com/yd7r3c6
Remember last week's Norwegian scuba divers chasing the Google Street Maps car?
Well, check out what Germany did.
Let's end with what children can do to better the world: Amount a fourth-grade Denver class has raised since last Mar to buy and free Sudanese slaves: $35,000 http://harpers.org/x/1999/2/6

Thanks for listening…

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati.

Facebook Twitter Google Profile Posterous

#SnOMG Doesn't Stop Data

noreply@blogger.com (Copeland) — Thu, 11 Feb 2010 19:42:00 +0000

No, really, #SnOMG was fun!

Until yesterday, when the blizzard hit as our children were on a school bus truckin' up Interstate 64...
But even then, once they were safe, I enjoyed it and, on my lunch break, even attempted my first cross country skiing! And I only broke one pole!!!! (I never said I was graceful.)

Here's what we rounded up this week to consider:

What search engines say about you (and for your clients): http://adage.com/digital/article?article_id=141956
What's publicly available info on Facebook? It's not clear, not consistent, and its flaws may surprise you. http://bit.ly/9ISL5V
Divers in Norway seem to dislike being disturbed by the Google Maps car during their daily tanning session http://bit.ly/9GQ5wD
Here is a great article on the collision of Google and Facebook... a big picture view: http://regulargeek.com/2010/02/10/facebook-and-google-on-a-collision-course/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed:+RegularGeek+%28Regular+Geek
And Jeremiah Owyang continues the thread in "Google Buzz vs Facebook vs MySpace vs Twitter" (with which I agree).
Continuing on this topic, here's what Harvard Biz has to say: "Google's Buzz, Twitter and the Semi-Public Life" http://s.hbr.org/ahup7K
Like the Super Bowl? Like Twitter? Then this data should be mesmerizing fer ya.
Missed the Super Bowl ads? Were ya focusing on the nachos (and maybe some beer) too much? Forbes has created an embedder where you can watch 'em all, once available.

C3 Richmond Reminisces On A Week.

noreply@blogger.com (Copeland) — Wed, 03 Feb 2010 19:18:00 +0000

Dag it, even Pee Wee has an iPad!

Pee-wee Gets An iPad! from Pee-wee Herman

Ah, we shall bravely shoulder on without one...
yet.

Do you have a Blogger blog and are publishing it via FTP? They announced that they will end this feature in March. By the end of February they will have a tool to migrate to a custom domain more easily, and we can do this for you. Estimated time to complete the transition / test to make sure everything conveyed correctly will be 1 - 2 hours, please contact us if you would like us to do so.
Come across a video you want to watch but are too overwhelmed with deadlines? Save it for later, easily retrieved via Boxee!
Can you really get fired over social media? Yes. "...the Constitution doesn't apply to private corporations at all." (I know we all know this but this NPR piece was interesting in corporate rights in general.)
Good article: Measuring The Value Of Your Blog
Didja hear the Twitter Train has left the station? Read why: http://bit.ly/cFDivw

In the meantime, I hope you are all enjoying Snowpocalypse, or, on twitter, #SnOMG.

After five days, I admit I'm getting a bit antsy.

After Day Three, my enthusiasm for taking pictures waned...

C3 Richmond Sums Up The Week

noreply@blogger.com (Copeland) — Fri, 29 Jan 2010 19:24:00 +0000

It's been awhile since I posted, we have been extremely busy, as always...
Here are a few notes from the last week or so...

Facebook will be making changes to the layout of its business pages. Here's what you need to know: http://thewebissocial.com/?p=628
Ok, there are enough early-adopter Richmonders on now, so let's talk about Foursquare. From http://bit.ly/cN2HkS:

How Foursquare Helps Consumers and Business Owners
Some things that made me happy in the hectic past week or two:

The use of social media to help during disaster. Too many cases involving Haiti to even begin, but think of all the aid and good it is doing... here's two that came to mind:
- How, through communication via cell phones, apps, and online access, people were even saved.
- Also noted: Twitter's human touch amid the horror of Haiti
An anonymous person began posting Dwell satire:
Unhappy Hipsters
Why did this make me giggle? Because I have always railed against the aloof supa-too-cool-for-you attitude that emanates from so much architecture / media entities. I have always embraced an honest, "laugh at yourself tone while educating others" approach, obviously evidenced at @greenmodernkits / @copelandcasati... if you intimidate people, how are they going to feel comfortable asking you questions?

iPad... yeah, we know, we know...
On our own web agency in Richmond, Virginia front, we were honored to be asked to comment on social media in Richmond Grid...
I will be teaching a course giving a general overview on how to use social media for farmers on February 13th. If you would like to register your small business for this (it's only $20!), please do so here: http://5thgrowersworkshop.eventbrite.com/
(Also check out the fantastic other programs!!! Backyard poultry! Bee keeping! And more!)
And more fantastic happenings: http://www.centerforruralculture.org/events.php
Speaking of gardening... here's a nifty, practical, frugal, sensible and HUGE cold frame project I ran across and adore: http://onestraw.wordpress.com/2010/01/27/ghetto-fabulous-cold-frame-a-photo-essay/ You could say it doesn't have anything to do with media, I respond: By creating a simple blog, posting pictures and information online, someone discovered it on twitter, broadcast it out, and it reached me, now you, to maybe inspire someone to do the same.
I. Am inspired.

Not An Expert

noreply@blogger.com (Copeland) — Mon, 18 Jan 2010 13:20:00 +0000

Many clients have mentioned they fear entering social media until they "get a really good grasp on the situation." I have assured them that while general pointers, links to article overviews are helpful, really, they just need to start experiencing it while remembering that if they maintain basic business poise and acumen, they'll be all right.

“DON’T WORRY IF YOU DON’T KNOW ‘ABSOLUTELY EVERYTHING’ BEFORE STARTING OUT.”

Really. You don't need to sit in a hot conference room for three hours. If you're a client, I've explained the basics. If you have questions, we're here to help. Read this feed, visit these sites below, but just do it.

From Intersection:
(hat tip to client and investment author, Bob Fisher of "The Naked Portfolio Manager" for sending this on)

**Read Intersection's entire post here..**.

Here is a slideshare you might enjoy seeing that is geared towards lawyers, but you can certainly apply it to your own business:
http://www.slideshare.net/guest6ff91c/lawyers-social-media-2908272

Lawyers And Social Media

View more documents from guest6ff91c.

Oh, and the lawyer that is featured on slide 27, Durrette Bradshaw’s Chris Hill? How did he get in this worldwide agency’s presentation?

He did because *I* saw the reporter request in one social platform, and then, because I know Chris on twitter, notified him: “Hey here’s a good pr / outreach opportunity for you to be in a publication since you’re a lawyer using twitter…go contact that reporter right away!”
And now his brand is being exposed worldwide…

Adverse to the long day sitting in a presentation? Read up, you'll get the picture:
Mashable's Guide To Twitter
...and Facebook...
and LinkedIn...
...should be enough to getcha started.

Richmond Web + Media C3 Weekly Roundup: Copeland Casati Media

noreply@blogger.com (Copeland) — Tue, 15 Dec 2009 16:38:00 +0000

I love end-of-year. No, really.
So as I dash about focusing on the business side of Copeland Casati Media, Richmond's C3 since 1999, here are items of note to consider for your business.

Twitter is adding contributers... this is good for your business, here's why.

Check out Google Goggles.

It will only get more detailed...

Love data? Confused about ClimateGate? Wondering what the heck your footprint is? Microsoft has introduced two new tools designed to help individuals understand the climate debate and manage their carbon footprints. One more reason to love I.T.!

Here's a great update if you speak french. SEO is not dead, just different. Learn why results are changing: http://www.ya-graphic.com/2009/12/le-referencement-naturel-est-mort-vive-le-referencement-naturel/

Thanks for listening…

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook enthusiast, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Richmond Web + Media C3 Weekly Roundup: Copeland Casati Media

noreply@blogger.com (Copeland) — Fri, 11 Dec 2009 15:35:00 +0000

Lalala...running fast, actually, flying.
Here's what we've got this week.

This is what you need to know about Google Personalized Search.
"Google Gets Its First Taste Of Facebook’s Realtime Stream" http://ff.im/-czwKH
And guess what? Facebook Will Be Google-able (If Your Profile is Set to Public)
Many of you balk, but know that if getting found via the web is important to you... it's something to consider, especially as realtime results pick up weight.
People protest Social Media is for the narcissistic. Let's talk about YOU.
Even more,
Social Search: Customers Influence Search Results Over Brands
*Sigh*... Stuck at home? (Um not that I ever am. No. Really.) UStream.com allows you to view, participate in events no matter where you're located. Richmond's Social Media Club used it for their focus on social media in film and music! Watching from afar (dag), the user experience seemed much better than the trials and errors I encountered with TwitCam. I will definitely be testing out UStream the next time I... leave and do something, *anything* interesting. (Not that those cams were interesting. One was of a rocking chair. Niiiiiiiice. #NeedsALife...)

Still intimidated by Google Wave?
This two minute video breaks it down to the big picture:

I understand this is confusing, new territory. But it's always good to question, keep an eye out for new issues on the horizon- you never know when what you think is perpetual will be shaken. See it as liberating, be curious. In business it is good to review data, and look at unconsidered opportunity.

For all the data and facts and passionate strategy... keep yer heart, listen to your intuition... backed up, of course, with good decision-making facts. (Wonder what The Naked Portfolio Manager would say on this?)

Thanks for listening…

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook enthusiast, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Bloody Week! Phishers and Search Engine Fights and Security! Richmond's C3 Takes It On, At Copeland Casati Media.

noreply@blogger.com (Copeland) — Fri, 04 Dec 2009 13:07:00 +0000

It's a pain to take the time to research, then track down Google's proper area in each specific instance to report bad sites to Google, but discovering a malware or phishing site and not doing so is worse. So after (again) reporting a phishing site I discovered that mimics twitter making user's profiles show up in Google Web Alerts, so that you *think* you are clicking onto twitter to see that person's profile (at which point they ask you to "log in" therefore getting your password...), I chuckled when I got Google's "thank you for submitting" message:

Report Sent
Thanks for sending a report to Google. Now that you've done your good deed for the day, feel free to:
1. Take a second to rejoice merrily for doing your part in making the web a safer place.
2. Call/email/write to a neighbor/friend/relative and tell them what phishing is and how they can protect themselves.
3. Learn more about malware that can infect your computer on Stopbadware.org.

Ayyyyyyyyyymen, BigBruthuhFriend! High five and off I sauntered to continue work.

Some articles of note I considered this week:

Google Caffeine and the new ranking factors
F-Secure's 2009 Data and Security Wrap-Up: http://bit.ly/5kaZKX And video: http://bit.ly/6PuqBj

Watching tech news emerge is sometimes like watching boxing.

On twitter I saw...

Yahoo! and Facebook Teaming Up http://bit.ly/4YzgZG

then, seconds later:

facebook+yahoo? ok says google, meet google+twitter http://bit.ly/50m05L

Pow! Zap! Bam! {Ouch!}
[Or, are we the only ones that think this is fascinating, fun, and thought-provoking? Oh wait, I guess that's why you hire people like us to know this.]

Curious about what to keep an eye on in 2010? CNN sums it up nicely here: 10 Web trends to watch in 2010

Oh, by the way:
Who here is surprised that we're going to be featured in a respected National Financial Magazine?
(Oh, c'mon. Raise yer hands. "Weeeeee are....") Keep yer eyes peeled in February, when the next issue of The Wall Street Journal's Smart Money hits the stands.

Thanks for listening…

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook enthusiast, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

More On Wave + Posterous

noreply@blogger.com (Copeland) — Fri, 27 Nov 2009 15:46:00 +0000

Thanksgiving arrived, and I decided to play a little with the Google Wave-to-Posterous experience while waiting to go to my parents.

My first attempt was miserable- the pictures that I added, slowly, one at a time (vs. multiple upload) onto the Wave did not transfer at all across the webs, which was pretty frustrating after I spent all that time arranging and adding captions to each picture in Google Wave. In my second attempt, the html slideshow embed code (via another handy gadget) I had inserted into the Wave did not publish onto Posterous.

By the way: here's a good resource for finding gadgets and tools to enhance your Wave experience.

You can dive deeper into Wave here... and if it's driving you crazy that you can't insert html, you can learn how to do so here.

And I would be remiss not mentioning Mashable's All Things Wave, and Google Wave's own list of robots, gadgets, and more.

I am big on the convenience of Posterous (and got a geeky thrill when the co-founder and I exchanged emails on this topic! *I*Am*Such*A*Nerd*...) but it would behoove Posterous and Wave to play more nicely with each other.

Here’s why this is important – as early adopters try out Wave, (not to mention Waves can be public and searchable, thereby leaving you one more place to leave your business calling card, and I wonder about seo…) they are also embracing Posterous, and linking the two. Last week there was a post on how to blog via Wave to Posterous. But if you can’t better format, add images, in Posterous, or that information doesn’t convey from Wave to Posterous, adopters won’t need it, and it won’t be picked up by the masses.

Thanks for listening… I am Copeland Casati, continuing my experiences on this, hence reaching out via email to Posterous, to then reach you.

copeland casati
president
6902 park ave / rva 23226
804/ 515-7886

www.copelandcasati.com

Posted via email from prefab's posterous

What are you thankful for?

noreply@blogger.com (Copeland) — Wed, 25 Nov 2009 18:39:00 +0000

Another great cause, another great success through local communities joining together to form a global one: Tweetsgiving. Want to watch? Read the feed.

Here's a nice overview on Web 2.0 New York... Normally I shy away from anything conference related, but the great thing about watching from afar is gleaning the content that's valuable for your firm, and your clients.

Rashmi Sinha
View more documents from tieadmin.
Wow, Google... THIS IS BIG!
Google Bans Tooth Whiteners And Weight Loss Ads From Network
Do you have a FaceBook Fan Page? Did you go to send an update to fans and then get completely confused this week? Here's why, how to send an update now.
Also, be careful on FaceBook- there is a(nother) worm afoot, spreading via user's walls. So if yer Aunt Betty suddenly has a bootie call on her profile... don't click!
Put yer hands up in the air!
How to write a blog using Google Wave Robot for Posterous #GoGoogle, #GoPosterous

Still evaluating Posterous. I get the convenience, the numbers of jumping to it, but...

I'll be keeping an eye on the Wave + Posterous stats as they emerge over the year.

So.

What are YOU thankful for?

I'm thankful for great friends. We really are really fortunate in the great people whom we hold close to us.
I'm thankful for the little unexpected joys and laughs that our daily life brings us (and that I all too often share on twitter)...
I'm thankful that I can sometimes somehow help to make someone else's world better, even if I will never meet them.
I'm thankful for the internet, how it allows me to hear about and be touched by far away people, discover neat voices in my own community I had never encountered, and stay in touch with old friends that moved geographically, yet with whom I can still settle down on the couch and have a good girl talk with via skype, looking each other eye to eye as we talk.

I hope you all have a good Thanksgiving. I am very thankful.

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook enthusiast, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Richmond Web + Media C3 Roundup: Copeland Casati Media

noreply@blogger.com (Copeland) — Tue, 17 Nov 2009 13:38:00 +0000

Locally, in Virginia, we all got hit with the storm. I hope you, and your community, made it through alright. Through technology, I was able to be closer to my friends who have a boatyard on the bay, and check on my family's house as the storm progressed, then ebbed.

My friends Matt and Jen uploaded *crazy* videos of the storm on YouTube and FaceBook
I breathlessly watched multiple views from the docks at a local marina's web cam, which refreshed every 30 seconds
Later, a neighbor emailed pictures of the house and my aunt's house so that, even though the road was still flooded and we were unable to reach the house, we could see how we, and other family members and neighbors, fared. (Here's our dock under water, in the picture on the right...)
And I literally went, "Aaaaaaaa!" when Jen, the pirate bandit she is (that's why we're friends : ) ), sent me this: A video of our house after the storm. And the boat is ok. Even the canoe is still there.

Ok, on to tech / media news:

Not just Microsoft. Not just Google. T'ain't stopping there: Twitter and LinkedIn. Really! (Do we care? Kind of. But not passionately.)
Right when you got the hang o' twitter lingo and methods, the RT (retweet) evolves. Here's a good article to update you on what's going on: "Retweets Will Never Be The Same (Unless You Want Them To Be)"
I keep bringing up SideWiki... here's how to keep track of your own site SideWiki via rss.

Again, although I "get" the arguments FOR SideWiki, it just doesn't feel right. I have not seen one use of it in a traditional, wiki, helpful way.

I understand that people talk. And that they talk about your business, and that you need to be out there, engaging them, ensuring you are part of the conversation about your own brand. But shouldn't you have the right to shut the door in your house, on your own site, at the end of the day, to detractors? (Note: SideWiki is through the browser, not actually on the site, but visually it is the same effect.)

I "get it," I really do. But I can't help but wonder what Miss Manners would say.

As Amy agreed, "'If you can't say something nice, at least try not to flame the pants off of them?'"
You know the sayin' about eggs in one basket, right? Well, in the internet world, you always need to look to new markets, new venues, for ways to spread, cull information.
- Here is why Bing and The Wall Street Journal Could Hurt Google.
- Check out Spezify. For someone like myself who uses image search often, it is a site to note. Not just for the results, for seo of your own product.
- A useful search engine API launches today:
  Factery Labs Makes Other Search Engines Look Incomplete

And that's our notes from a busy week, thanks for listening!
P.s. If sustainability and urban chickens interests you, I was quoted in the Richmond Times Dispatch this week on the subject! Take a gander, head over and check out the issue here!

...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook enthusiast, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

C3 Richmond: Copeland Casati Media + Web Roundup

noreply@blogger.com (Copeland) — Thu, 05 Nov 2009 18:27:00 +0000

It's a very twitter-focused week.
Locally, Richmond's 5th annual List Of Companies To Watch by Venture Forum, a entrepreneur networking group for those in the investment profession, had eight local companies featured this week.... none whom are on twitter.
Correction: PowerPact is on twitter.
Their last tweet was in August.
Maybe you don't think all this social stuff applies to you. Here's a big memo, if you value your site, and business, being found in search engines: Tweets matter.
And with that... lists. I am especially interested in how lists will affect seo... If you want to troll public lists by subject, etc. (and add your own) you can check out Listorious.
You've heard me talk about Sidewiki. Here's how to claim your site.
And twitter lists are now for everyone, and here's what you and your business need to know.
And Google's big news? Dashboard. Read all about transparency, choice and control with Google Dashboard here.

Thanks for listening!
...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook user, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Richmond Web And Media Roundup: Halloween Edition!

noreply@blogger.com (Copeland) — Wed, 28 Oct 2009 13:25:00 +0000

Zombie Walk photo by Myk Meñez

Just in time for Richmond's Zombie Walk and Halloween: Facebook sees dead people!
It's not just about real time search. This is just the beginning... [Spooky laugh inserted here]
If you are a blogger / active social media participant, you may have noticed the rise of aggregation sites taking your content, your voice without your permission. These sites use your content to make money- through Google Adword sponsors, etc. and increase their site's search engine ranking in a topic, therefore ranking them higher than your own hard-wrought site's industry content. I resent that...

I *do* take the time to report these sites to Google, because I have found that when you discover one site is taking your content, it repeatedly does so.

I've also added Google SideWiki to my arsenal - Yo, if they're gonna take my voice, then I get to write "on" their site*, telling visitors (granted, not many have SideWiki installed yet but still...) what I think! AND leaving LOTSA links to my own site.

*Note: SideWiki is not technically "on" a site but within the browser.
With that "one-two" Google punch I deal thieving websites, these September statistics from iCrossing make me feel like like it might have quite an affect on their seo... in that, if AdWords / Google penalizes them for taking other's content once it's reported, it *will* hurt them. Remove the revenue and ranking rewards, remove the motivation for sites to steal voices.
Yes, I "get" the arguments in favor of aggregation, "all data is public"...
but I'm not emotionally convinced.

Several sites post my content *with my permission,* which I happily grant because they are 1. publications I respect who 2. asked my permission and that are 3.industry respected and 4.link the synopsis of my content to my sites, where readers can access the full content.

Yes I share my stories on the 'net... but still, my writing remains such a personal piece of me, so 'private' even though it's public... Each time I discover a new theft of content, it's like... it's like...
they take another little piece o' mah heart now, baby...
Great article in Business Week: Rise of the 'Homepreneur', which starts out with a bang:

"More than half of all U.S. businesses are based at home. These companies often are dismissed as quaint hobbyist ventures, but new research suggests that's a mistake. An estimated 6.6 million home-based enterprises provide at least half of their owners' household income. Together these "homepreneurs" employ one in 10 private-sector workers, and by many measures they're just as competitive as their counterparts in commercial spaces."
Not only are home-based businesses just as competitive, their employees are often happier than their cubicle-bound counterparts, therefore remaining with the successful business. This garners not only financial revenue (also benefiting the surrounding commmunity, providing jobs and revenue) but don't underestimate the cultural and environmental benefits such business models offer: no commuting, greater satisfaction of lifestyle, healthier eating and exercise, workplace composting, less waste...

Speaking of environmentally friendly, I hear some companies even have traditions like Vintage Hat Friday, where they showcase reuse and recycling, and celebrate repurposed clothes (and hats) in the work place! ; ) Our workplace was recently featured in V Magazine for many of the reasons above.
We hope you all have a safe Halloween. If you're still scared of social, here's a good article overview that explains some top venues and why cold technology needs to always keep community in mind.

Richmond Media + Advertising Roundup from C3, Copeland Casati Media (since 1999...)

noreply@blogger.com (Copeland) — Thu, 22 Oct 2009 13:11:00 +0000

Hope you had a chance to catch my cousin, Nancy Ross Hugo, as she discussed her book, "Remarkable Trees of Virginia" on NPR this week. Above is one tree that holds a very special place in my heart that's in her book... not to mention the children... : )

You can listen to her on With Good Reason on NPR here. The program also discusses mercury poisoning in waterways, a subject important to us all.
On to tech! Real time search, and the democratization of data, stepped forward, again this week:
At lunchtime Wednesday, Danny Sullivan wrote:
"Bing To Do Deal With Twitter, Launch Its Own Twitter Search

AllThingsD has reported that Microsoft will announce a deal with Twitter today to gather its real time data. We’re able to confirm that from a source as well and provide some additional details.
The deal will make Bing the first major search engine to have access to Twitter’s “Firehose” of tweets. It’s not exclusive, however. Google potentially could still do a deal, too."
Read it all about why this is important here! >>
And not to disappoint, right at 3 pm came the tweet from twitter's CEO...
I discovered via the web a young girl giving a compelling speech to world leaders about a precious resource: water.
Watch it here >>
And the night before, I watched some Richmond, Virginia heroes, doing their part like this young girl before you, to make our community, hence larger world, a better place.

Thanks to The Valentine Richmond History Center and its sponsors, whom each year spotlight community activists, all "Average People" who discovered a need in our local community, worked on how to address it, and strode forward to make our community better, often with few resources.

Read all about these local leaders here:
2009 Richmond History Makers
LaVerne Spurlock | James Schroeder, D.D.S. | Central Virginia Waste Management Authority
ROSMY | Mary Lou Decossaux
And for all of you using social media to sell, sell, sell: Stop, think. Sure you can search on terms that apply to your own business and reach out and engage them. But read the context.

I had just found out our child has a not just severe, but a life threatening allergy, told to carry multiple epi-pens at all times. Crushed, devastated, my-world-ending, I mentioned it on twitter.

Within seconds I received this:

I promise you that the last thing I want to do right now is hear a chirpy voice telling me to "check out" some "adorable" clothes for allergy-ridden children.

If you think EMAIL is easy to misinterpret or not convey subtleties of feeling (I'm sure this person meant well), think about how easy it is to come off wrong in 140 characters.
Back to Wave: We did a lot more testing on Wave this week, and the conference call application means that you don't need a phone with that functionality any more to pull people onto one line. I am excited to see what other applications are developed by others this year.

My fave, though, is 6Round's Video app- http://www.6rounds.com/?icode=6wave
(Except now I'm gonna have to make sure to brush my hair more often...)

To see more Google Wave apps, visit here: http://wave-samples-gallery.appspot.com
And finally, stop comparing yourself to others, focus on your own mission, your business identity and voice... it's more about how you interact with your peers, and to not hold rulers like page rank as a constant measure. Shouldn't ya have gotten over that in high school?

Ah, but right when you think you can totally dismiss the popular crowd, TechCrunch explains why it, and twitter, are still important, and that all twitter data (not just the popular crowd) will be key in future ranking results. Here's the difference: page rank is based on web sites; twitter data is interactions, often ranked in popularity, yes, but how is that twitter popularity garnered? By reaching out, connecting. So don't sit in the corner by yourself; reach out.

Don't feel like you have to try to be a cheerleader or jock, join the "typical popular crowd" - the beauty of twitter / social is that there is a community for all of us, interested in your interests. So I'll see ya in the cafeteria - I'll be at a table huddling with a good book, and you're welcome to sit with me!

Still skeptical as to why your business should be focused on social? Check out these stats.

Thanks for listening!
...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook user, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

American Girl Drama

noreply@blogger.com (Amy) — Tue, 13 Oct 2009 15:32:00 +0000

I may be running into a political bonfire with little more than a garden hose for defense, but come on. All the drama over the new American Girl Doll seems just a tad... well...

Overblown.

They are releasing an expensive doll. They ALWAYS release an expensive doll. The doll, "Gwen", has a complex back story which creates fodder for a series of books and potential movies and made-for-TV specials. Imagine that.

People seem to be upset because charging $95 dollars for a doll that is 'homeless' is a mockery. There is a popular notion that at the very least a portion of that money should go to charities that benefit the homeless. That would be nice, but unless it's a standard of behavior that Mattel has already begun, (donating Addy's proceeds to Civil War History Museums, or Kaya's proceeds to Native American causes) it would seem unfair to start now with Gwen.

I had an American Girl Doll. My two best friends did as well, and we read their books and played with them daily. As far as toys go they are very expensive, and while my family was not wealthy, we were fortunate to be able to afford extravagances like that at Christmas and birthdays. For better or worse I was sheltered from many of life's more unpleasant facts until I was much older by my parents' vigilance.

I suspect that it is the same for many of the children playing with American Girl Dolls today. If a parent wants to introduce their child to homelessness through a doll and accompanying literature, I don't have a problem with that.

If you don't like the product, you don't buy it. That is your feedback outlet as a consumer.

If you didn't plan to buy it anyway and are thus lacking an outlet; imagine for a moment that rather than being upset, every person who had complained about this donated $5 to a charity benefiting the homeless.

I suspect the latter would do a significant amount of good. Whereas the former just creates drama.

Richmond Media Musings October 9th:

noreply@blogger.com (Copeland) — Fri, 09 Oct 2009 20:59:00 +0000

The FTC's new rules on social media, especially in regards to the "up to an $11,000 fine" had bloggers everywhere talking. I thought of the trend towards aggregation of content, of local Richmond aggregators such as RichmondBizSense.com, RVABlogs.com, RichmondGoodLife.com... and wonder about FTC liability.

I spoke briefly with NBC 12 regarding this subject, but would like to also add some excerpts from my twitter feed for more thought:

@dbrowell I suspect it will be up to the blogger to prove their innocence, and that is what I've never liked @ govn't entities..

Let's also bring in the RT - if you rt, that implies endorsement. How does RT affect product FTC liability? #nbc12

[And how that heck are ya supposed to disclose within 140?!?] #nbc12

#nbc12 And b/c of aggregation- if your blog is posted elsewhere and you didn't disclose in that particular area pulled in, are you liable?

#nbc12 1st they start with the @dooce's and big bloggers, but think: has any govn't agency ended in 30yrs? So after they get the big fish...

(Thanks to Chip Temple of McSweeney, Crump, Childress & Temple for furthering the FTC discussion off line...)

And finally, for all of the non-organic keepers of the gate:
Thanks to Google's SideWiki, you no longer own your web site.
Put that in yer corncob pipe & smoke it. Can't wait to see what spam & pornbots will do with this...

I also thought about health care and twitter this week when I ran across this:

I'm still not seeing health care professionals on social media locally as other industry counterparts (like lawyers in 2008, for example, although a recent article states only 6% of lawyers are on twitter, yet look at the advantages!). I thought of the benefits Richmond doctors could similarly use this way to engage their community, branding themselves locally, when I spied this feed, pictured above, quoted below, earlier this week:

Metrics: After Twitter event, 20 people requested info/consults; 16 were surgery candidates; 14 surgeries performed. That's ROI!

Interesting: a couple of Aurora's nurses are heavily involved in Twitter

The Numbers: Before the surgery, Aurora had 900 Twitter followers. Immediately after, they had 2K. Now, they have over 5,300 #smhc

Aurora Health did a live broadcast of a double-knee replacement on Twitter. Helped position hospital as tech & ortho leader #smhc

@riggrl has quite a bit of good social media health care advice, so if you are in a medical / hospital field you might enjoy following her on twitter. Through her, I also discovered @EdBennett, who has some good social media policy advice and more for a hospital environment.

Richmond Grid had a nice mention of our hard work with Richmond's twestival, benefitting Tricycle Gardens:

@ThatJonesGirl and I are always willing to shout over a rowdy crowd for a good cause... : )

[Up next: More on branding. And ethics. We tend to find those subjects fascinating. Don't you?]

Thanks for listening!
...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond creative arts and media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook user, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Google Wave

noreply@blogger.com (Copeland) — Sat, 03 Oct 2009 13:43:00 +0000

Many of you are talking about Google Wave.
Here is a good overview of how to use this application, whether you have an invite yet or not! ; )

Richmond New Media Weekly Roundup

noreply@blogger.com (Copeland) — Tue, 22 Sep 2009 11:49:00 +0000

We are very excited to announce our submission for permanent, public art in Richmond won the InLight legacy category. You may recall my talking about last year's InLight, Richmond's first "Art, Turned On," and raving over Scott Kyle's solar sidewalk.

This year, Scott Kyle of Fullscale Architecture, Damon Pearson of Tektonics and our prefab Green Cabin Kits, Lisa Taranto of Tricycle Gardens and myself spent the summer concepting on The Tree. Set to be displayed against Richmond's Convention Center downtown, this solar tree reminds us of nature past, present, future. We hope to continue to add solar trees throughout the city, providing light and architectural dimension to our urban landscape.
I am loving the new TweetDeck. I think the most valuable feature I'm noticing is the drag & drop, and automatic shortening of urls.
I enjoy reading client Google Analytic statistics because I evaluate and think about our economy accordingly.

For example, as I reviewed analytics for our client accounts this month, I saw growth in jewelry/accessories, real estate/architecture, and culture / museum accounts.

Now I am no financial expert (I'll leave that to The Naked Portfolio Manager), but reviewing this data always makes me think... and I think these are good signs for our economy.
The Taylor Swift / Kanye incident also had implications on how average people are using the web.
Posterous has themes! But I am trying to dig up an article not two weeks ago on why using tools like Posterous can hurt your seo in posting duplicate content in multiple places. Can't find the article (yet)... But be aware. Useful tool, but caution if seo is of major importance (and for myself, seo is always king)...
The New York Times has big plans for twitter... more aggregation, more search, more sorting of content to keep an eye on.
Google launched Sidewiki. Sidewiki is like a Universal Commenting System http://om.bit.ly/81fgM I can't help but be reminded of AddATweet, which I mentioned a few weeks back.
But don't forget: At the end of the day...
Your Social Media Strategy Won't Save You.

Thanks for listening!
...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media,
the original C3 in Richmond media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook user, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Weekly Media + Technology Richmond Roundup

noreply@blogger.com (Copeland) — Wed, 16 Sep 2009 15:00:00 +0000

Another frenetic week... typing fast. This week at work we have been teleconferencing through Paris, Colorado, Los Angeles, and... and... I know I'm forgetting... oh, yes:
Canada!
*Phew.*

I, for one, am looking forward to camping; not in our prefab house kit, but like we did, before: In the '60s aluminum teardrop camper, this time exploring Virginia state parks.

Like an earlier post on Personal Brands, we revisit some similar topics this week as the subject continues...

Here's our weekly Richmond roundup:

Facebook added @mentions... Watch out, twitter! As Facebook continues to implement new functionality, it would behoove businesses to keep an active presence there.
Richmond was discussing manners.
I have my own thoughts and recent experience on that subject, for a later post in more detail. I *do* expect people can debate, even heatedly, without being impolite. And I do see emails, twitter, and other new media on the same level as if they were written on traditional company letterhead. Even in conversation, decorum is expected. If you, or your employees, use impolite words, it sticks... it gets around, it reflects on your brand.

Hmmmmmmmmmmmm.
Going back to industries that "get it" re: decorum in public and private- Local hat tips to @constructionlaw @valaborlaw, @gatewood5000, and @valw, legal voices providing good content. I don't know why, maybe it's because I have a lot of friends in law, but I particularly enjoy following voices in this field.
(Believe me, doctors and many other industries currently in new media are not nearly as compelling! ...Yet. )
If we are losing our manners as they say, is there also a reciprocal swell of kindness on twitter / Facebook?

[ Or is it that people discovered and embraced the No-Follow and those in "our crowd" just seek happier voices? ]
We are in post-Twestival wrapup.
Richmond raised over $2,000 within 2 weeks to unexpectedly give Tricycle Gardens money to help Richmond have more food-producing community gardens!!!

There were nice write-ups of the mission / event... none of it could have happened without YOU. (Check out hardworking @lalamax and @thatjonesgirl setting up for the Twestival on your right!)

The sponsors, the generous auction item donors, the Richmond musicians (and especially, @rvajazz) who donated their talent to make a cool CD, the nice bloggers / news outlets who promoted the global AND local cause, and every. single. ticket. you. bought: It made a difference.
If you enjoy volunteering, social media is a great way to connect, galvanize.
Right on the heels of Twestival, new worthy events spring up, a never-ceasing opportunity to ACT.

Do you think people get jaded, overloaded with the Facebook events, the twitter hashtags, imploring participation? Somewhat.

Considered spam?

It depends on how it's approached, and it depends upon the person broadcasting, and the person receiving the information. Don't forget, YOU opted in to listen to these voices, vs. unsolicited spam.

For myself, who has always enjoyed doing, I might not participate or acknowledge each event but I appreciate knowing about the cause, having the option to get involved. I don't mind the multitude of event requests on Facebook, in fact, I like to see 'em on my calendar and pretend that *maybe* I just *might* get a sitter!

And really, so much of it is SO easy to do- in this case, just drop off some cans to kind retailers helping the Food Bank!
Speaking of events, and good gatherings locally:
Tonight we have Green Drinks at Savor! (I can't wait to finally meet Chef Ellie! Follow her on twitter or Facebook!)

Green Drinks info here: http://bit.ly/pUN32
The five minute topic before we break for beer is, "Reuse of materials with Habitat for Humanity!"
Well... it has been a busy summer.
We were so focused on our clients it took me a few months to notice I had been nicely mentioned on Planet Green... oops. : )

Solar cooking is one of my favorite hobbies and I am always happy to share my experiments! [Not. All. Successful. ]

Thanks for listening!

...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media, the original C3 in RVA media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook user, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Summing Up the Week Quickly... Running on Deadline!

noreply@blogger.com (Copeland) — Thu, 10 Sep 2009 17:09:00 +0000

Summing up the week quickly... here's what was buzzing in RVA media this week!

#Ukropalypse continues.
A local marketing and media gal, Casey Quinin, is getting some very nice press for her book on her experience of getting cancer... on Christmas. Check out that profile, @cancerforXmas and the site, http://www.cancerforchristmas.com/, "Making The Most Of A Daunting Gift."
Of course, Friday brings us... TWESTIVAL!!!!!!!!!!!!!!!!!! Let's see how we compare to Atlanta, DC, and Charlotte in our Twestival enthusiasm. : )

We have local musicians contributing to a soundtrack,
we have Amazing Auction Items,
and we have Fabulous, FANTASTIC Richmond Sponsors.

Thank you Richmond for supporting and being a part of Twestival, which will benefit a local nonprofit that promotes community gardens and sustainability, Tricycle Gardens (@tricyclegardens on twitter). Yak it up in person for a good cause on Friday at The Camel, for TWESTIVAL!

No experimental telecommuting from a dock or off grid modern prefab this week... (I can telecommute properly but the twitcam needs some work- am working on/ light-heartedly testing it for some other business applications down the line...)

I am running, running on exciting-but-fast/crazy projects! Looking forward to slowing down a little, neck craned up, leaning back in a chair quietly in the dark watching the stars and satellites traverse the sky.

Thanks for listening!
...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media, the original C3 in RVA media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook user, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Personal Brands and Feeling Very Amish: Media Thoughts For The Week Of September 3rd.

noreply@blogger.com (Copeland) — Mon, 31 Aug 2009 12:49:00 +0000

(Even The Shop Dawgs embraced their personal brand when competing on Vintage Hat Friday... Sheesh.)

It's one of *those* weeks where I feel like I only have time to talk in bullet points... so I will, and share some articles I found compelling:

We've suffered the rise of Personal Brands for some time, and many now understand the struggle between personal brands vs. The Message, why it's important to not allow yourself to be consumed by your personal ego and remember your content, and message, you would like to get out.

With the rise of The People as Op/Ed and News Source (vs. traditional news outlets), the realization that "Heeyyy, I've got lotsa followers!" can overshadow the value of The People's Voice: undiscovered, immediate, valuable content.
That's not to discount the Citizen Voice and its value- as even MC Hammer recognized this week,

"Citizen journalism is more a reality today then ever before"
- @MCHammer
But remember:
"“It’s not who I am underneath, but what I *do* that defines me.” – Batman (2005)"

In the deluge of messy, pompous, valueless personal brands, we call on a true hero: BATMAN.

Awaken your inner superhero and learn how Batman will help you beat social media narcissism.
What's especially interesting to me is watching traditional news voices drink the Personal Brand Kool-Aid.

Who Avoids The Kool-Aid? Here are some industries I've seen avoid the hype:

In my view, most TV newspeople (not just newscasters, the whole crew- in fact, the cameramen tend to be my favorite! Check out @newmediajim and our local @nbc12photog!) have handled the incorporation of social media especially well because they already had their personal brand moment when they first got on tv: "Look ma, I'm on tv!" then quickly realized, "Ugh, my job consists of schlepping around constantly, all over the country, I'm over this, let's focus on the actual story in front of us."

Green building lawyers, and actually, legal voices in general: Although their reputation was enhanced geographically through tools such as twitter, they maintain good content. The ones I listen to (@StephenDP, @Shari Shapiro, @Chris Hill, @Chris Cheatham to name a few in green building, and @valaborlaw for employment issues) stay on target and never forget their real draw is their knowledge and discussion of green building.

What about you? What industries or people have you noticed avoid the hype and found valuable?

The Amish and the internet. I was feeling very Amish one day this week regarding social media. That is not to mean I avoided it, but that, like the Amish, one evaluates the voices and information thrown about and determines, "Is this good for me? My community?" If it's not, get rid of it: Unfollow.

I searched for a great article I read awhile ago that explained these choices Amish make regarding technology well, but can't find it...
Before you think I'm-A-Gonna Shun, here is a great post that mirrors much of my thinking:
In Defense of Social Media: http://veryofficialblog.com/2009/08/30/in-defense-of-social-media
And my unending enthusiasm for the power of social media for social good:
Because one person CAN make a difference!

P.s. I'm SURE you didn't notice, but did you hear Gmail had some problems this week?
; )
...Another reminder that no matter what social media or email tool you favor, to remember to not put all your (ahem) EGGS in one basket.

Thanks for listening!
...If you note any trends or local media items of note, feel free to send 'em on!

I'm Copeland Casati, of Copeland Casati Media, the original C3 in RVA media since 1999.

You can reach me at copeland@copelandcasati.com, or on twitter, @copelandcasati. If you are a Facebook user, we can be found here: http://www.facebook.com/pages/Copeland-Casati-Media-C3/52352550685

Richmond media roundup for week of August 27th: "We may all be in a conversation, but be aware you may be just as culpable."

noreply@blogger.com (Copeland) — Thu, 27 Aug 2009 00:02:00 +0000

Watched a sad local story blow up nationally today...

I volunteered for the Richmond SPCA when starting my business ten years ago. They were right down the street from our home at the time in Richmond's North Side, and, as I had no water cooler or company break room, I would go often at lunchtime to take a break and spend my lunch running the dogs there.

Many hours per week were spent in my "kennel clothes" (I kept them separate from the rest of my laundry - if you spend a lot of time in shelters you know what that smells like...) lifting big dogs I didn't know (yet) by myself down from the second tier of kennels, both of us struggling down from the combined weight to the concrete floor where they then stood impatiently ready to run (and did they run) with abandon outdoors in the field. (Or as much racing as you can do on a leash with a human attached...)

Back then, it was a decrepit-but-well-run shelter on Chamberlayne Avenue, before the SPCA moved later to it's new, nationally recognized facilities and became an admired model of achievement for shelters everywhere.

Today I watched the news that "SPCA EXEC KILLS DOG" blow up across the nation with a biased eye.
I wholeheartedly support the organization (they've saved over 20,000 animal lives since 2002, you?), I was a volunteer there, and knowing the staff and success of the organization, I support the Starr family; I knew the dog, Louie, that died.

I can not help but wonder...
Why was there such little mention of the SPCA's explanation in local new media?
One organization "just retweeted people's reactions" on twitter, turned around to defend its actions, yet never included the link in their twitter feed, just (as of last time I checked) spewed reactions from people who pretty much only knew, "SPCA CEO KILLS DOG IN HOT CAR."

(Later, much later, they said they included the SPCA statement on their website. But that's another channel, as outdated as the term is; It's another feed, and one which I did not visit that day. I WATCHED TWITTER. I want to know where their journalism was on TWITTER.)

Glancing at that voice today reminded me why I don't listen to that feed, as much as I like the product.
(Lesson for organizations: Encourage multiple staff to have voices, it's a good thing.)
So this week locally in Richmond media, we revisit journalism vs. "conversation", especially when the supposed journalists are "just re-tweeting" without including links they know present the voice of the organization debated.

It will be interesting to watch the pr, media, journalism, and legal debate that will certainly follow over the next week.

Just remember: She did not know a dog was in her car when she drove to work that morning. It was put there, elderly, docile, used to riding in cars, by a family member. How many times have you been doing yard work in your back yard, taken the wheelbarrow full of brush to the curb, only to have your spouse ask you something from the front door? Do you go inside, forgetting the unlatched gate? Did the pets get out? Did they get hit? Were you prosecuted? Did your spouse, not knowing you left the gate open, lose their job?

And to the "journalists" that happily fanned the flames?:
What is your new media responsibility as journalists?
We may all be in a conversation, you may have the "right" to throw out misleading information, but be aware you may be culpable.

Twestival Covered In Richmond Grid Magazine!

noreply@blogger.com (Copeland) — Mon, 24 Aug 2009 15:53:00 +0000

I was thrilled when Richmond Grid asked me a few questions about the upcoming Richmond Twestival on September 11th, a wonderful entity (learn Twestival's history here), this time benefiting our local Tricycle Gardens!

Read the Richmond Twestival article here...

Check out Twestival's
Fabulous Auction Items
Sponsors!!!!!
And Don't Forget To Buy Your Tickets! : )

See you soon at Richmond's TWESTIVAL!

Richmond Media Roundup: Week of Aug. 20th

noreply@blogger.com (Copeland) — Sat, 15 Aug 2009 20:51:00 +0000

It's been a very busy week here, so we'll be fast... On the world tech front:

Twitter goin' down, AGAIN... AND AGAIN... AND AGAIN
Wow, it's been Facebook and Friendfeed all over the place...
Twitter's Re-tweet Reorganization...
On Monday, the SEC Conference banned Social Media from college stadiums (What tha'...???? How the HECK are they going to enforce this?)
On Tuesday, the SEC backed off... somewhat.

Locally tonight, August 20th, for twitter enthusiasts, #hashbrownnetworking meets at Waffle House, and @rvagreendrinks (Richmond's Green Drinks, which is not just for twitter, but focused on Green Building and Green Living/Lifestyle) gathers at The Camel.

Richmond new media projects include #smcrva (Richmond's social media club) busily gearing for their next event; Refresh : Richmond had a great event on typography on the web; and Your Beloved NBC 12 Photographer, @nbc12photog created a great twitter overview of Twitter In The Media, featuring many local twitter enthusiasts you may recognize...

See NBC 12 Photog's Twitter In The Media here!

We here at Copeland Casati Media chuckled when we saw Time explore "Online Life When You're Dead" - (you may recall Amy's "Digital Ghosts" post from April...)

But with all this online this-and-that, after awhile you just want to put your hands over your ears and scream, "Sheesh! Can't we just all get together for a drink? I can't take it anymore!!!"

Oh...
Why yes, in fact,
you can.
On Friday, September 11th at The Camel right after work there will be a very special event for you twitter enthusiasts: TWESTIVAL.
Now you non-twitter peeps are now laughing and saying this name aloud, real fast.
(Nods, nods, rolling eyes...)
It's ok, say it laughingly, let your tongue taste the silliness of what I'm saying seriously:
(I pause... look right at you, raise eyebrow, then say, deliberately:)
TWESTIVAL.

Well, as much as many of you are pointing at me now and laughing, let me tell you what Twestival did last year:
A bunch o' we crazy twitter people came together in cities world-wide to raise money to build wells for people that do not have access to clean drinking water. And we raised money, oh yes, we did:

"About the Twestival.
On 12 February 2009, 200+ international cities hosted a Twestival (Twitter + festival) to bring Twitter communities together to raise money for charity: water. The Twestival raised $250,000+ and brought worldwide public awareness to the global water crisis. "

Come see what we did!!!!! Watch the first wells being dug!!!!

Now Richmond is pulling together again for Twestival, this time to benefit a local non-profit, Tricycle Gardens, who builds community gardens in urban areas to connect children and the neighborhood with nature and food production again.
Please pass this link on for the Richmond Twestival and let people know we are still looking for sponsors- 100% of the sponsor and ticket money goes to Tricycle Gardens!!!!

We envision that the money raised from Richmond’s Twestival will allow Tricycle Gardens to not only build more community gardens, but to also help other non-profits. With the theory of Plant A Row, children can not only connect to gardens and nature, benefit from the bounty, but also learn about giving to others, such as designating that one row in their plot grow food for our local Food Bank and other similar organizations.

Currently, we are seeking 1. SPONSORS and 2. AUCTION ITEMS.
Might that be you?
Everyone knows I love to goof off for a good cause...
Here is MY auction item up for grabs!

Captain Copeland:
Ahoy, Mateys, CLIMB ABOARD!!!!

Drat, yer gonna have to turn it WAY up to hear what I said (WHERE is my camera crew with sound dudes when I need them, o' @nappingdragon?) but basically, I will be your Cruise Director for whatever you envision for a fab boat ride on the James.

Alllllllllllllll Aboard!

Welcome to Copeland's Cruise Lines.
I am your Cruise Director and Captain for this trip on the James River.

Want an early morning fishing excursion with a rustic breakfast and coffee?
Sightseeing and picnic with the kids?
An evening adult's cruise with cocktails served by Yours Truly?
All you have to do is win our Funky Vintage Boat Cruise to benefit TricycleGardens.org at Richmond TWESTIVAL.

Ahoy there, Matey! Climb aboard, and I hope to see you at Richmond TWESTIVAL!!!

and more...

Check out all the fabulous auction items we're accruing, I have more coming in from Lewis Ginter and Coldstone Creamery I'll add to the site soon!!!

C3 Richmond Web + Strategy: Copeland Casati Media

Chris Dovi, Fall Guy.

C3 Richmond Breaks It Down: Technology was A-Buzz With Buzz This Week.

#SnOMG Doesn't Stop Data

C3 Richmond Reminisces On A Week.

C3 Richmond Sums Up The Week

Not An Expert

“DON’T WORRY IF YOU DON’T KNOW ‘ABSOLUTELY EVERYTHING’ BEFORE STARTING OUT.”

Richmond Web + Media C3 Weekly Roundup: Copeland Casati Media

Richmond Web + Media C3 Weekly Roundup: Copeland Casati Media

Bloody Week! Phishers and Search Engine Fights and Security! Richmond's C3 Takes It On, At Copeland Casati Media.

More On Wave + Posterous

What are you thankful for?

Richmond Web + Media C3 Roundup: Copeland Casati Media

C3 Richmond: Copeland Casati Media + Web Roundup

Richmond Web And Media Roundup: Halloween Edition!

Richmond Media + Advertising Roundup from C3, Copeland Casati Media (since 1999...)

American Girl Drama

Richmond Media Musings October 9th:

Google Wave

Richmond New Media Weekly Roundup

Weekly Media + Technology Richmond Roundup

Summing Up the Week Quickly... Running on Deadline!

Personal Brands and Feeling Very Amish: Media Thoughts For The Week Of September 3rd.

Richmond media roundup for week of August 27th: "We may all be in a conversation, but be aware you may be just as culpable."

Twestival Covered In Richmond Grid Magazine!

Richmond Media Roundup: Week of Aug. 20th

Captain Copeland:Ahoy, Mateys, CLIMB ABOARD!!!!

Captain Copeland:
Ahoy, Mateys, CLIMB ABOARD!!!!